2009 Summit Research Report

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AK Tweens

AK Tweens is the leading consulting, research and marketing company that is built around the thoughts and opinions of tweenage girls who are members of the largest and only COPPA compliant tween social networking site, AllyKatzz.com. 75,000 tweenage girls visit AllyKatzz.com monthly to share uncensored information about what's going on in their worlds: opinions, ideas, dreams, people, places, products and trends. AK Tweens gives girls a platform to be heard and a way for companies to develop meaningful and beneficial relationships with tweenage girls.

AK Tweens research and marketing tools help companies develop new products, launch marketing and advertising campaigns and build brands based on honest feedback straight from the source and include: AK Tweens Custom Qualitative Analysis & Quantitative Research, Tween Expert Consulting, Ownership Marketing Campaigns, Street Team Missions and Original Content Programming. Clients include Disney Records, Universal Music, Hollywood Records, Red by Marc Ecko, XS Games, Girl Scouts of the USA, Harper Collins and Sony Pictures, among others.

AK Tweens Founder and CEO, Denise Restauri, is the country's foremost expert on tweenage girls and is a frequent commentator on national television, newspapers, magazines and radio programs including ABC, NPR, E!Online, USA Today, People Magazine and More Magazine. She is currently writing the definitive book on tweens entitled, "What's My Daughter Thinking? The Secret Lives of Tweens," due out next year.